Fashion + Technology

A new wave of innovation

Fashion and technology have a fast-paced and continually evolving relationship. Today, the term “techno-fashion” is used to refer to a predominantly 21st-century phenomenon, but technological advancements were shaping fashion design and fabrication as early as the mid-eighteenth century. As fashion writer Bradley Quinn observes, “Technology has always been the essence of fashion...The fast-paced progress of technology complements fashion’s ever-evolving aesthetic, and each gives the other a wider frame of reference and more scope to explore new horizons.”

Coded :: Fashion is a project at the intersection of new media and fashion design. It investigates the role of the designer and consumer and how these roles can be intertwined through interactive coding experiences.Coded :: Fashion is a series of computer applications that manipulate imagery and prepares files for prêt-à-faire (ready to make). The first application takes an image from a camera (external webcam or built-in) and manipulates the input imagery based on the computer code. The software outputs a vector pdf file that is inserted into a custom pattern and can be loaded into a lasercutter to be cut. The lasercut pattern pieces are then sewn into a unique garment. There also is an option to choose to get the lasercut pattern pieces pre-sewn to add another level of interaction with the production of the garment. This application is currently written in an open source prototyping software called Processing. Coded :: Fashion was premiered at the international BIFT/ITAA (Beijing Fashion Institute/International Textile Association) conference in Beijing, China. Research is ongoing.