Materials for a conversation class

Go through the materials to prepare for the class

1. Watch the video below and prepare to discuss the techniques that advertisers use to persuade buyers.

2. Look at the chart below. Prepare to explain what is each of the advertising types on the chart and what advantages and disadvantages it has.

3. Look at the diagram below and prepare to discuss how brands relate their colour to the products and services they offer.

4. Read the article below and prepare to talk about the ways in which a business can advertise its products for free.

5. Watch the ads from the playlist below and prepare to talk about 4 of them.

Why do you like/dislike them? What advertising techniquest do they make use of? Were they difficult or expensive to make? Would you post them on your Facebook wall or share with your friends by email?