Public Relations Specialist

By: Haley Zabel

Career Overview

Public Relations Specialists help build a positive public image for organizations.

They spend a lot of there time:
  • Creating slogans
  • Communicating about products, goals, and accomplishments
  • Writing newsletters

Career Skills and Interests

  • Express ideas clearly when speaking or writing
  • Listen to others
  • Judge the costs and benefits of a possible action
  • Manage the time of others along with yourself
  • Persuede others

Career Working Conditions

  • May travel
  • Could work indoors and outdoors
  • Work in a semi-competative atmosphere
  • Make decisions
  • Lots of social contact
  • Write letters and memos on a daily basis
  • May work in a group
  • Communicate with clients and co-workers
  • Set schedule


Career Wages and Outlook

Wages

  • Minnesota: $26.54/hour  ($55,200/year)
  • United States: $25.57/hour  ($53,190/year)
Outlook
  • Minnesota: 20% growth
  • United States: 35% growth

Career Related Occupations

  • Writers
  • Marketing Managers
  • Advertising Managers
  • Demonstraters and Promoters
  • Sales Representatives
  • Art Directors


Career Program of Study- Public Relations

Career Program Overview

Public Relations
  • Publicize and market people, products, and agencies
  • Learn to publicize entertainment and technology
  • Promote events, people, ideas, and organizations
  • Use pamphlets, brochures, posters, and billboards

Career Program Admission

High school courses and expectations
  • Four years of English
  • Three years of Math
  • Three years of Social Studies
  • Two years of Science
  • Two years of a Foreign Language
  • Strong oral and written communication skills
  • Leadership abilities
  • Journalism experience
Helpful high school courses
  • Creative writing
  • Public speaking
  • Mass media
  • Communications
  • Business Law
  • Forensics
  • Debate

Career Program Typical Course work

  • Sports Public Relations
  • News Writing
  • Communications
  • Media Relations
  • Editing and Designing
  • Principles of Persuasion

Career Related Programs

  • Advertising
  • Broadcast Journalism
  • Communication and Speech
  • Marketing
  • Hospitality Management
  • Radio and Television
  • Mass Communication Studies
  • Organizational Behavior

Schools that Offer this Program

  • Augsburg
  • Bethany Lutheran College
  • Bethel University
  • St. Scholastica
  • University of St. Thomas
  • Saint Mary's
  • St. Cloud State
  • Winona State

College Choice- St. Thomas

Size and Location

  • Location: St. Paul/Minneapolis
  • Enrollment: 10,316

Admission Requirements

Deadline
  • July 10th (fall term)
  • December 10th (spring term)
  • Transcript
  • Writing Sample
  • Financial Form
  • ACT or SAT
  • 23 on the ACT
  • 2.3 GPA

College Expenses

  • Tuition: $33,040
  • Room and Board: $8,778
  • Estimated Total Budget: $40,000
  • Application Fee: $50

Financial Aid

  • Deadline to Apply: April 1st (priority filing date)
  • Form Needed: FAFSA
  • Scholarships Available: National Merit Finalists Scholarships, Music Scholarships, Science, Math, Engineering Scholarships, ROTE Scholarships

Housing

  • Dowling Hall
  • Grace Hall
  • John Paul II Hall
  • Murray Hall
  • Food Plans: Block 60 ($915/semester), Block 135 ($1,586/semester), Block 150 ($1,557/semester), Block 180 ($1,616/semester), Block 225 ($1,768/semester)

Activities

Clubs and Organizations

  • Criminal Justice Club
  • Psychology Club
  • Dance Team
  • Accounting Club
  • Band Club
  • Badmiton Club

Athletics

  • Basketball
  • Football
  • Volleyball
  • Hockey
  • Baseball
  • Swimming
  • Diving
  • Softball
  • Soccer
  • Tennis
Greek Life
  • Gamma Sigma Sigma

Plans to Reach My Goal

  • Study
  • Gain Experience
  • Job Shadow
  • Do Research

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