Chipotle Mexican Grill

What we Do ?

Chipotle is a fast-food chain offering Mexican fare, including design-your-own burritos, tacos & bowls. We support local farmers with our "Food with integrity" campaign a slogan that we have lived by since the first store opening in 1993.

Where ?

With over 1,600 locations we are hard to miss. Locations as far United States, United Kingdom,Canada, Germany, and France.

Comment Stream

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Obama visits our local Choptle in D.C.

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Why is it successful ?
Chipotle is successful because of its legendary grill bar of course but also its persistence in serving free-range animals. Chipotle also supports locally owned farms and works with them to make the most of their food enticing those who also support local farms. Chipotle also has had huge investments from McDonald's and reached out to the new generation with its "food with integrity" belief. The “food with integrity” is their commitment to finding the very best ingredients, animals raised with respect and, true farmer that don’t feed into big agriculture.

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Bibliography

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Mitt Romney visits a Chipotle