The Minions Summer Movie Promotion

Group Members Names: Leada , Monik, Gisella

Name of the Movie: Minions

Type of Movie: Animation, Comedy, Family

Date of the movie release: July 10, 2015

Cast of the movie

Sandra Bullock as Scarlet Overkill

I think she was chosen for this movie because of her experience in the movie industry. The last time she did a voice over for a movie was 17 years ago so it will be cool to see her in an animated children's movie again.

Katy Mixon as the voice of Tina

I think Katy was chosen for this movie because of her fun loving personality and her previous roles in a couple of comedies she was in.

The movie production company probably chose them to play in this movie because they're both talented and popular actresses that would attract a bigger audience in viewing the movie.

Story Line

Minions Stuart, Kevin and Bob are recruited by Scarlet Overkill, a super-villain who, alongside her inventor husband Herb, hatches a plot to take over the world. This movie is a prequel to Despicable Me and Despicable Me 2

Marketing of the Minions

The movies being released on the same date as the Minions movie on July 10th, 2015 are The Bronze and The Gallows. The Minions movie is a comedy and will have many younger viewers as well as parents who accompany them as opposed to The Bronze and The Gallows which are more serious, less exciting movies based on their trailer and description.

The movie from minions page ( ) is fun and entertaining, it is also not swamped with images which gives it a nice and simple appearance, with funny images of the minions, and with lots of videos about minions having little adventures.

The companies that are co-branding with the movie are Universal and Illumination Entertainment.

The other movies being aired on July, close to the minion movie, are: Mission Impossible, Ant-Man, Terminator. Minions has the chance to beat the competitors because this movie is not only for kids, but for those grown ups who have also fallen in love with this yellow characters, while on the other side, the other movies are just for grown ups and little kids wouldn't be interested on going.


The main voice for this movie is from Sandra Bullock, who is the voice of Scarlett Overkill, which is the villain of the movie, and John Hamm who is the voice of Herb Overkill, Scarlett's husband. The director of the movie Pierre Coffin is the voice of the three main minions.


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