1 - Discuss how do you think firms establish their prices?
2 -What might influence the price?
Why does the price need to be right and how do firms establish this price?
Three groups - 3 categories of pricing strategy
1 - Demand base
2 - Competition orientated
3 - Cost focused
Each group must research and produce a simple fact sheet using any software of your choice - but it must be electronic and uploaded to the Google Classroom. Less is more so go for images and as little text as possible
- Definition; examples from the real world...
You engage in a series of round robins to share your new expertise and learn about the other strategies
Finally, to test your new knowledge, we will engage in a quiz!