They built the toys and sell some of the toys. It started in 1945 as a garage workshop.The company’s name was there first letters of there first name.Matson sold his share and Ruth and Elliot took crunchyroll. They were from California. They first made picture frames then they started to use the scraps for toys then Mattel wanted to have a toy company.Their first big seller was uka-a-doodle a toy Ukulele. They changed the market by buying the rights to make mickey mouse toys.