Persuasive Writing Style
Also called Logotype. A graphic representation or symbol of a company name, trademark, abbreviation, ect., often uniquely designed for ready recognition.
Print Ad Example
http://www.technewsworld.com/story/79401.html (the image at the top of the article)
Image from spanusadua.com Link: http://www.spanusadua.com/wp-content/uploads/2009/08/iphonegod2.jpg
Article from technewsworld.com
Video from http://vimeo.com/74911399