Joseph Cox VMBC

VMBC Worldwide Mobile Media Executive

About  Joseph Cox VMBC

With a focus on mobile media messaging, Joseph Cox has served as a senior leader of VMBC for nearly a decade. He and CEO Jesse Crowe have pioneered a number of customer-focused marketing platforms spanning mobile payment, text messaging, mobile opt-in, and location-based technologies. Joseph Cox and the VMBC team have developed proprietary gateway networks that provide companies with direct access to mobile subscribers spanning the globe. This technology enables the efficient and affordable dissemination of core brand messages to targeted consumer groups worldwide.

Prior to joining the company in 2004, Joseph Cox developed senior leadership experience spanning more than a decade. Notable positions included responsibilities as president of Firstsource Corporation and as vice president of merchandising with JCPenney. Well established in his field, the executive sits on the advisory board of the Global Retail Marketing Association and belongs to the Mobile Marketing Association and CTIA - The Wireless Association. He is also a professor emeritus with the Fashion Marketing & Management program at The Art Institute of California. Joe is a very dedicated family man who spends his free time with his family – his wife Dannikka Cox, his daughter Cameron Cox, and his son Logan Cox. 

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