What is mattel? Mattel is a company that makes toys. The creator is Ruth and Elliot Handler. The company was made it 1945. They made toy like the mousegetar and barbie and monster high and even hotwheels! There catchphrase is play is made here. Their factory is located in China since 2014. The factory has 28,000 employes. They made 4.89 million dollars since 2002. Sadly Ruth Handler died April 27, 2002 and Elliot Handler died July 21, 2011. They will always be remberd.