BUSINESS AIMS AND OBJECTIVES

AIMS

The goals the business wants to get. For example a phone company would want to sell a certain amount of phones.

                            OBJECTIVES

Objectives

An objective is what you need to do to get to your aims. For example what you physically have to do to make something happen.

                       MISSION STATEMENT

Mission statement

                               To achieve your goals or to make them a reality.

                    PUBLIC/PRIVATE SECTOR

Public/Private sector

Public sector is a business owned by the government.

Private sector is a business not owned by the government/

              REAL LIFE BUSINESS OBJECTIVES

This was Steve Jobs business statement for Apple and how you shouldn't be pushed to do thing you don't want to do