John D. Rockefeller
Captain of Industry
John D. Rockefeller was a great contribution to society through his efforts in developing the oil industry. Rockefeller entered the oil business in 1863, and rose to power by using horizontal and vertical integration. By buying competing businesses, producing their products and controlling most supply companies, he was able to reduce all competition and control the industry. Also he was smart enough to make deals with railroad companies to make shipping cheaper for him than it was for others. This gave him an advantage and allowed him to have complete control over the industry. Sixteen years after he started, Rockefeller controlled 90% of all America's oil production.
Due to his great success, Rockefeller became one of the richest men alive; making hundreds of millions from Standard Oil. However he was generous by donating to multiple places across the nation. He donated over $80 million to the University of Chicago through his Rockefeller Foundation. Also he founded Rockefeller University and funded Rockefeller Center.
Created by Ridge, Olivia and Joe