The Six Principles of Design

Balance

Graphics don’t overpower text

This is 1 of the 1 in the Six Principles of Desid

Proximity/Unity

Distance between elements

Alignment

Justification of elements

Repetition / Consistency

Consistent pattern of font and color

Contrast

the use of color and size to emphasize the most important elements on a page

White Space

: blank or negative space on a page

This is 1 of the 1 in the Six Principles of Design White Space

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