6  principles of design

Their are 6 principles of design and they are
6.White space

1. Balance

1. Balance: Is not to much of something on one side.

Balance (cont):Page is not too heavy on one side or the other such as, putting matching text boxes at the top and bottom of a publication.


Proximity/unity: Distance between elements on a page

Used to demonstrate a relationship or a lack of relationship between elements

such as, you must put captions (text) next to the related photograph.


Ithink alignment is when things are in the same order so if your text is in alignment it will look good.

Justification of elements.

Related items should be justified the same to emphasize their relationship to each other.

Such as, the text giving the location, date, time, and cost of an event are all CENTERED on a flyer.


I think Repetition/consistency is something that gives it color.

Consistent pattern of font and color schemes and graphic types; repeated fonts, color schemes, or graphics.

1.Specific font, size, and style for headings, subheadings, and body text.

2.Do not mix photographic images or digital and cartoon images on the same page.


I think contrast is a spot in the picture that draws you

The use of color and size to emphasize the most important elements on a page

for example:

Use black font on a light pink colored page

Use white font on black paper

Use light gray on dark blue

6.White space

I think that white space gives the readers eye a brea

White space is: blank or negative space on a page

Used to give the reader’s eyes a break

Used to focus the reader’s attention on important details

White Space does not have to be white

¡Examples of White Space:

lUsing wide margins to create white space

  • An example of poor use of white space: putting text boxes in the margins of a publication