Sean Southland

An Experienced Executive and Nonprofit Founder

About Sean Southland

Sean Southland, PhD serves TrinityTEK Racing Development as chief executive officer and president. In his leadership role, he supports all operations of motor sports management, sales and service with a hands on approach and driving sales and improving customer service. Dr. Sean Southland also works as general manager for TrinityTEK Advanced Simulation, which is the VESARO USA distributor of advanced simulation rigs that can be used for entertainment purposes but most importantly help drivers hone their neurophysiological skills.

Complementing the above, Sean Southland works with the International DriverX Elite Academy. He oversees daily operations for the nonprofit academy that delivers professional driver development and advanced simulation services to motor sports athletes.

Dr. Southland also manages the IDEA Foundation as president and co-founder. The organization is dedicated to assisting young people challenged by autism and a range of other neurological conditions.

Among his other professional activities, he belongs to the American College of Sports Medicine and many other health professional organizations. In addition to his academic degrees, Dr. Southland has professional certifications quantitative electroencephalography, neurofeedback, biofeedback, heart rate variability, exercise physiology, life coaching and sports performance nutrition.

Tips for a Successful Career in the Health and Wellness Industry

Dr. Sean Southland pursued graduate studies and performance research at Arizona State University. Since focusing on the study of exercise and wellness, Dr. Sean Southland has established a career in the health and wellness industry.

As more individuals adopt healthy lifestyles, demand for those with a background in health and wellness continues to outstrip supply. Here are some tips for building a successful career in this industry:

- Invest in education and professional development. Education, training, and certifications are standard requirements for health and wellness practitioners. Accreditation also gives these practitioners the authority to apply their skills and knowledge.

- Follow regulations. The health care industry is full of complex rules and standards to ensure ethical and professional conduct. Government and private entities enforce such regulations to safeguard practitioners’ reputations and consumers’ rights.

- Stay apprised of technological developments. Applications and other software, as well as other emerging products and technology in health and wellness, can help practitioners upgrade their services and cater to a variety of consumer preferences.

A Brief Overview of the Advanced Simulation Therapy Matrix

A cofounder of the International DriverX Elite Academy (IDEA) Foundation, Dr. Sean Southland leverages his considerable knowledge of neuroscience and technology to help injured athletes. Dr. Sean Southland utilizes the Advanced Simulation Therapy (AST) Matrix to support patients.

The AST Matrix helps athletes perform optimally following an injury. It utilizes a five-step process to monitor numerous variables throughout an athlete’s rehabilitation period to guarantee expedited recovery. Specifically, the matrix ensures professionals track data that influence the body’s biology and physiology.

It begins with a professional completing a NeuroFitness assessment that serves as a benchmark. It then proceeds to a relaxed form of AST that promotes recovery. The step takes up to 90 minutes to complete. The athlete progresses to the next three steps incorporating varying levels of intensity to enhance head and body movement and restore traditional activity in daily life. The final step requires up to two hours and is the most rigorous part of the matrix, as it requires a person to perform normal activities in an open environment and participate in competition.

Overall improvement has been seen in areas of hand-eye coordination, neuromuscular functioning, sensory perception, and visual tracking. Likewise, advancements in social relationships and interpersonal growth are other benefits derived from the matrix.

What to Expect from the IDEA

The CEO and president of TrinityTEK Racing Dvelopment, Dr. Sean Southland has served the company since 2009. Dr. Sean Southland also leads in an administrative capacity at the International DriverX Elite Academy (IDEA).


A not-for-profit organization, IDEA offers a comprehensive educational program that paves the way for successful careers in a variety of industries, including motorsports and health. The institution requires students to live onsite as they complete the “Racing by the Numbers” certification program, which hones skills in professionalism, adaptability, and social responsibility. The curriculum involves participation in advanced simulation training and classes. Students also have opportunities to test their knowledge and skills on various tracks as well as through team exercises.

The academy makes it possible for graduates to launch careers following the program by working with external organizations to coordinate internships. Pupils have taken on roles in marketing and entertainment and accepted positions in the exercise and wellness and automotive sectors.

IDEA Foundation Offers Therapy for Those with Neurological Disorders

Research scientist Dr. Sean Southland focuses on the study of biological and physiological human performance. Channeling his knowledge into charity, Dr. Sean Southland serves as the president of the IDEA Foundation, which he cofounded.

The IDEA Foundation seeks to improve the quality of life of children diagnosed with autism and other neurological disorders. According to the nonprofit, autism has been identified in 1 out of 88 children, while well over one-third of the population has some other variety of neurological disorder. With an emphasis on research and development, the IDEA Foundation utilizes Advanced Simulation Therapy (AST) and Brainwave Optimization Technology to restore the impaired brainwave activity of these individuals.

A non-invasive therapy targeting the autonomic nervous system, AST improves neuromuscular activity, enhancing the body’s biological and physiological functions. Improved cognition, hand-eye coordination, and self-confidence are among the multiple benefits that have been observed among clients who have partaken of AST via the IDEA Foundation.

Social Entrepreneurship Using Crowdfunding

Before he achieved his position as the administrator of the International DriverX Elite Academy, Sean Southland studied for a doctorate of philosophy in business administration at Hartford University. Sean Southland is also the general manager of TrinityTEK Advanced Simulation, which requires him to perform a wide range of duties as an entrepreneur and businessman.

Social entrepreneurship is a new form of entrepreneurship that emphasizes positive social change while still gaining a profit. This new breed of business, often interconnected with crowdfunding, is an innovative way of testing the viability of products and/or ideas which may ultimately lead to global recognition.

One of its goals is to create a new model of business with the purpose of connecting with people’s realities and their current situations. With the help of crowdfunding, social entrepreneurs can determine whether their product is worthwhile as well as sustainable.

To make social entrepreneurship work, a business model must consider time management and logistics. This includes studying and establishing the marketing of the product and executing it on time. After this, those in business should consider how the money from the crowdfund will sustain the delivery of the product.

Lastly, one way to avoid the appearance of being a scam is by regularly posting to the crowdfund backers. By doing so, they will have a clear view of the accomplishments as well as any troubles of the business.

The International DriverX Elite Academy

A veteran entrepreneur and neuroscientist, Sean Southland is the president and CEO of TrintyTEK Racing Development, a motorsports school in Mesa, Arizona. Sean Southland created the International DriverX Elite Academy, in which he serves as an administrator.


An elite driving education course, DriverX can turn inexperienced drivers into professional racers in as little as six months. The program combines the concepts and theories behind race car driving with in-depth simulations and track racing experience, thus offering participants a completely immersive and comprehensive driving development program.

During their time with DriverX, participants receive instruction in a range of vehicle and race types, including Formula 1, GrandAM, and NASCAR. Further, participants have the opportunity to race on famous tracks, such as Laguna Seca and Thunderhill Raceway Park. The International DriverX Elite Academy has two sponsor positions each season, ensuring the program offers a completely personalized experience that provides all of the guidance participants need to help them advance first to a national event and then into a professional racing series.

Alpha Epsilon Delta Honor Society Membership Requirements

Sean Southland is the founder of Performance Research Sciences and the CEO of TrinityTEK Racing Development in Mesa, Arizona. Prior to this, Sean Southland completed Arizona State University’s health professions program and joined the Alpha Epsilon Delta Health Preprofessional Honor Society, a collective of exceptional healthcare students.


Undergraduates become eligible for membership to the AED Honor Society if they study one of its accepted subjects with a view toward entering a career in medicine, podiatry, dentistry, optometry, veterinary care, or another healthcare profession that requires the student to undertake postgraduate studies.

Applicants must have completed a minimum of three semesters or five quarters of preprofessional studies in health work, during which they have maintained a minimum cumulative grade point average (GPA) of 3.2 on a 4.0 scale. Additionally, prospective members must maintain a minimum cumulative GPA of 3.2 in other studies related to the four key sciences of mathematics, chemistry, biology, and physics.

Transfer students may gain eligibility after completing two quarters or one semester of study at their new schools, assuming they have completed the requisite amount of study at their previous schools. In such cases, the applicant’s GPA across both schools determines entry into the AED Honor Society.

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