Would You Buy a Chinese-Built Volvo?
Chinese automakers have for years been trying to import their cars to the US. It’s been a huge failure, to say the least. Even Chinese consumers don’t like Chinese cars. So it shouldn’t come as any surprise to those companies that Americans don’t want their cars either. Is there a solution to be found? Yep, and it happened when Geely Holdings purchased Volvo from Ford back in 2010. Today, there are two Volvo factories in China, one of which is now producing the S60L sedan, developed specifically for China.
By the end of next year, it’s looking increasingly likely that the long-wheelbase version of the popular S60 will be imported to the US. Geely-owned Volvo is specifically targeting what it sees as growing US demand for stretched versions of other luxury sedans. Already there’s the long-wheelbase Jaguar XK and Audi A8. Consider the S60L as a test bed for future Volvos. If everything goes to plan, we'll eventually see additional Volvo models imported from China. However, Volvo’s CEO has confirmed that his company is looking at the possibility of setting up shop in the US or somewhere else in North America with yet another production facility.