Why You Should Invest in the Fitness Industry

The Health and Fitness Industry is a fast growing industry for a good reason; there is a high demand for it. Gym chains, a new fad, are popping up all over the country, gaining new clients and retaining old customers. Personal trainers are valued and used more than ever and as a country there seems to be a small understanding that overall we are an unhealthy population that needs to get healthy again. All of this means that there is a large demand for gyms across the country.

Baby boomers and 20 to 40-year-olds are going to the gym in higher numbers that ever before. Baby boomers are fighting the aging process and prolonging their health. 20-year-olds are in gyms and posting their routines to social media, making it appealing to their friends and creating free advertising for gyms. 30 and 40-year-olds are going to gyms because health is becoming a more poignant topic in our country today, and people make more an effort to eat healthily and workout.

That is why investing in the fitness industry is an excellent opportunity right now. It is already a multi-billion dollar industry and is still growing. The amount of clients that gyms have as members are at it2s highest and is growing every year. Additionally, gyms are starting to open up second and third locations, and gym chains are becoming popular like fast food chains did in the 90s.

Swift Funds Financial Services is an account receivable management provider. They are the largest accounts receivable management providing serving the health and fitness industry and have been doing so for over 40 years.

Five Trends We Will See in the Fitness Industry

The Health and Fitness Industry is a fast growing industry for a good reason; there is a high demand for it. Gym chains, a new fad, are popping up all over the country, gaining new clients and retaining old customers. Personal trainers are valued and used more than ever and as a country there seems to be a small understanding that overall we are unhealthy population that needs to get healthy again. As the fitness industry grows, it will change and develop. Here are five trends we should see in the fitness industry, this year.

  •     You will see less and less one on one personal training sessions and more sessions that are semi-private or small group. This is mostly for revenue purposes as it is cheaper for clients to take part in small groups, but gyms make more by teaching small groups.
  •     Workout programs are going to become more intelligent that prepare people for and allow more recovery time. Recovery is incredibly important and is sometimes ignored. Overworking is unhealthy and can cause damage. Recovery prevents damage from occurring and allows your body to rest popular and benefit more from the workout.
  •     Personal trainers are going to start using blood tests to assess their clients’ fitness levels and physiological health. The trainers themselves won’t be taking the tests from the clients, but they will see the results from a lab.
  •     We will see more and more competitive fitness competitions like American Ninja Warrior and Spartan Races that are already being held around the country. NBC Sports plans on promoting these types of events, and more gyms are popping up that cater specifically to these types of events.5. More retro styled group workout programs are going to be run. Exercises like dance aerobics and instructor-led treadmill exercises could pop. Retro is cool again so why shouldn't it apply to the fitness industry.

Swift Funds Financial Services is an account receivable management provider. They are the largest accounts receivable management providing serving the health and fitness industry and have been doing so for over 40 years.