Visual design elements

Point

  • Most basic element of design
  • Has a position but no dimension.
  • Can be used to indicate a location.
  • Curved lines

    • Represents freedom, the natural, having the appearance of softness, and creates a soothing feeling or mood
    • Can be used to indicate Volume, create perspective and depth, create textures and balances, suggests movements and imply emotion.

    Color

    • Can go well with the viewers emotions depending on what color it has.
    • Can have a big impact on how visually good the picture looks.

    Value

    • Shows the relative light and dark parts of a color.
    • Allows us to perceive shapes and illusions of 3D objects on a 2D surface.

    Shapes

    • A 2D area enclosed by lines and curves that can create geometrical, mechanical, and organic shapes.

    Form

    • Has a 3D volume or is a 3D shape thats often implied on a 2D surface.
    • Has the three dimensions of length, width, and depth.

    Space

    • Is the dimensions of height, depth, and width within which all things exist and move.

    Texture

    • The feel, appearance, or consistency of a surface, substance, or fabric.

    Balance

    • A condition in which different elements are equal or in the correct proportions.
    • There are three different types of visual balance:
    • Symmetry
    • asymmetry
    • Radial

    Emphasis

    • Is used to draw attention to one focused point.
    • Can be achieved by using:
    • Size
    • Placement
    • Shape
    • Contrast
    • Use of lines

    Contrast

    • Shows the degree of relative difference between elements.
    • Makes a object noticeably different from something else when put or considered together.

    Rythem

    An element that is repeated at the same repetition/interval.

    Proportion

    Unity

    The size comparison of one object to another.

    • Complete harmony with all the objects in use

    Economy

    • Uses the least amount of elements possible.
    • keeping it simple but unique

    mass

    • The adding of ice shows the mass the water is gaining

    circle

    • Shows the circles because each one is equidistant from each other.

    cylinder

    • shows a cylinder

    Square

    • Shows multiple squares.

    Prism

    • A prism that is bending light

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