Branding and Differentiation
Branding is a mixture of the following:
.Good quality products
.Good customer support
What is Differentiation?
It is making your product different from any other so in hand making it unique.
Benefits that they can bring you?
Customer loyalty, makes you stand out more.
Problems that they can bring you?
Customers may not be familiar with the products, a lack of ideas, the customers may not like the new products and go elsewhere.
Is Branding more important than the product/ Service Quality, Price or Promotion?
They are all the same, it is all Branding so it cant be more important.