"Always Establishing"

SFR1 INTL /səˈfärē/ /intərˈnaSHənl/ strives to promote the preservation of all things natural; specifically endangered species & their habitats. SFR1's now working towards becoming a benefactor for The World Wild Life Fund and other Intl. Orgs.

By way of eco-friendly lifestyle, products, & apparel; our goal is to influence conservation awareness throughout different generations & urban cultures.