William Gholson - Auto Restoration More Than a Hobby

For William Gholson, the opportunity to restore an automobile to its original beauty and performance is more than just a hobby. For Gholson, the chance to restore a care is the opportunity to bring new life to something special; to turn something that was once neglected, perhaps even forgotten, into something spectacular, a machine that capture the hearts and minds of everyone its rolls on past.

One such example is Gholson’s 1966 MGB Roadster, which he spent years transforming from a pile of rusty, inert parts into the beautiful, awe-inspiring machine it is today. William Gholson, a man who has always enjoyed the opportunity to tool and tweak on historic autos, committed an extensive amount of time and effort into the Roadster’s restoration, turning a twisted piece of metal into the pride and joy of the neighborhood.

The first step of the restoration process was to get the car running, which William Gholson was able to manage without a high degree of difficulty. His next goal was to provide his newfound machine a complete and total paint job, one that has transformed the beast into the metallic blue beauty it is today. He is now in the process of locating new parts for the car’s interior, which, believe it or not, has turned into a considerably difficult task.

“Getting the Roadster’s motor humming was the easy part,” says Gholson. “Believe it or not, the hard part is locating a new steering column and gauges. These things are very rare, and it’s very difficult to locate any that are in good condition.”

Working in Sales - How to Live By the Commission

Many salesmen and women get their commissions based on how much product they can sell. For many sales people, the commission is significant—a real estate agent can live off of the sale of a house for a year, if it’s the right house. Others simply get a chance at promotions within a company if their sales are strong. Sales people sell everything from land to lightbulbs, and no matter what the incentive is, you can gain an advantage at your work if you are able to sell products and services with the best salesmen of your company. Here are a few tips to help your sales numbers and rise in your company:

  • Shut your mouth. Not to be rude, but a recent Gallup poll found that 85 percent of customers have some kind of negative view of all salespeople, whether they are insurance salesmen or the teenager bagging up your fish at the pet store. In the first few minutes of any interaction with a customer, don’t talk about yourself or your products. Instead, ask a few questions and the customer will tell you what they want, directly or indirectly.
  • Ask questions. This goes along nicely with the first point. Focus on what your customer wants to buy. Don’t try to steer them in one direction or the other until you learn what their basic reason for being in your presence is.

William Gholson is an auto parts salesman based in San Antonio, Texas. He has sold many goods and services to people in his community for many years, and he believes in listening first and selling last.

How to Make the Sale - A Few Tips from the Best

The best salesmen and women can read their customers and learn what they want from their services or products before they make their pitch. They listen and understand the customer, bringing them into the fold and trying to determine which product is best for them and their needs. Here are a few tips that all the best salesmen and women use to get to “yes.”

  • Pay attention to what your client isn’t saying. Remember that every sales pitch is really a conversation. There is another human being on the other side of this conversation. Don’t get too focused on what you’re going to say that you forget to pay attention to your customer.
  • Answer questions quickly and move on. Don’t get caught up in long explanations for questions that don’t ultimately figure into the customer’s decision to buy a product or service or not. Remember that your sales pitch is about what’s right for them, not you.
  • Assess the needs of the client before you offer any product or service. A true salesman listens to the customer and gets them to explain exactly what they want. Find this key information out first before you try to strike with the product or service.

William Gholson is an experienced salesman in San Antonio, Texas. He sells automotive services and parts through the same auto parts store he has been working at for twenty years. He says that he has learned every trick in the book about salesmanship, but nothing works as well as simply listening to a customer’s needs and offering products that fulfill those needs.

How to Consistently Sell Products and Services

Salesmen and women take pride in their ability to sell products and services to people who need them. It’s their job to find their customers the right product or service for their specific needs every time. Some people go into sales jobs thinking that they have to develop some system of tricking people into buying things, but the truth is, the best sales people don’t have to trick anyone, they simply have to respond to customers and give them what they need.

If you’re a sales person working in a retail store or in an office that sells services directly to customers, you don’t have to pursue customers because they come to you. When a customer comes into your store, they are there to buy a specific product or service they need to solve a specific problem. Sometimes they have an issue that they want to solve, but they’re unsure how. This is where you come in. You don’t need to convince them to buy anything. Customers have usually made up their minds about whether they will buy an item or service already. You only have to present them with options that they may find useful to solve their problem. Listen first, and determine why the customer came to your store specifically to get what they need, and go from there.

William Gholson has helped his community get the auto parts and services they need for twenty years. Gholson is an automotive expert who has worked on cars his entire adult life. He has helped friends and neighbors find what they are looking for while selling valuable parts and services to people in the San Antonio area.

William Gholson - Sales Tips

They say that working in the sales industry is almost like practicing an art form, requiring an innate ability that makes a positive outcome possible. It also needs to be mentioned that many people have disdain for the industry and the people working in it, and sometimes for good reasons. Sales folks can be unethical on occasions, resorting to trickeries that should not be tolerated, under any circumstances. The problem is that the pressure often gets to them, and they forget the very fundamentals of sales and what it means to be a good salesman. Is it hard? Sure, but it is absolutely possible to be successful, yet remain ethical all the way.

Human Connection

Sales is as much about human connection as it is about the actual product. If you take an aggressive stance and try to woo the customer in an aggressive fashion, there is very little chance that they will be interested in what you have to say. They may listen to you, or pretend they do, but the interaction will have a low chance to end with a successful sale. If it does, the customer probably really wanted the product and wasn’t going to leave without it.

The key is engaging the customer at the right time. Connect with them and allow them to open up to you. You can hit up the conversation, but don’t start with a sales pitch. Allow them to connect to you on a human level. Then, when the actual conversation has started, you can ask them what it is that they want, whether they had heard about certain products, etc. Carefully guide them, and allow them to say no, because if you do, they will feel less inclined to do so.

You Have to Know How This Movie Ends

Improvisation can work. If you are a quick thinker with good interpersonal skills, you don’t necessarily have to stick to a script. But even in those instances, you have to have a game plan for crunch time. That’s the moment when you close the sale. You can take the scenic route to get there, but the destination has to remain the same. Know the exact details of your product, including advantages, disadvantages (which you can mention, modestly), and warranties. Those are the areas where improvisation has no place.

Throw Out Your Book of Tricks

No matter how many experts want you to believe otherwise, resorting to trickeries doesn’t work. Trying to dominate someone by making them question their knowledge, hassling them, manipulating them, etc. will not work. These tricks – or however you want to call them – cannot substitute for valuable interpersonal skills, and the ability to resolve conflicts.

As someone who worked in the sales industry for the last couple of decades, William Gholson always sticks to ethical solutions.




William Gholson - How To Store Your Car For Winter

As William Gholson often tells his customers, not all cars were created equal, and some of them were simply not built for winter. People often ask him how to store their car properly during the coldest months, and he usually gives them the same advice.

Clean It First

The first phase of the storing process should always be cleaning. If the car is wet and dirty, covering it wouldn’t do any good. A good hand wash and some proper waxing should take care of that problem.

Treat the Unpainted Parts

If there are areas on the car’s body that are no longer covered by paint, make sure to take care of those as well. These spots tend to rust much easier, and since the covers would just lock the moisture inside, that process would speed up even more. First spray these spots with some rubberized undercoating, then finish it up with a protective layer. Make sure that you don’t use any of this stuff near the exhaust, as they are highly flammable.

Use Fuel Stabilization

Most fuels have a shelf life of three months, which means that by the time your car returns from its temporary retirement, your fuel could have already reached the point of no return.

Cover Your Car

If your car can stay inside, preferably in a sheltered environment, a basic cover will do just fine. If, however, you want to store your car outside, you will also need a car jacket that can be zipped around your car, sealing it away from the elements. William Gholson always takes the process of storing his car for the winter very seriously.



William Gholson on Choosing the Right Tires

William Gholson is a huge car enthusiast who enjoys the process of fixing vehicles. Choosing the right tires for your car is often a very easy procedure. If you bought the car new, that is. In that case, buying the same type of tire it came with is a good enough solution, especially if you were satisfied with their look and general quality. It’s often different when you buy a used car. Those often have tires that are far from perfect, or even very battered, almost begging you to change them.

The Penny Method

To figure out if your tire even needs replacing, take a penny and shove it into different thread grooves across the tire. If the top of Lincoln’s head remains visible, your tires probably need to be replaced. If you only have one problematic tire, you can replace only that one of course, but this may result in the car’s weight not being distributed evenly among the tires.

Check the Car for More Information

If all four tires of your car need to be replaced and you are looking for guidance, check the manual of your vehicle, or the driver side door placard for more information. These will mention the proper tire size for the car.

Buying the Tire

When you arrive at a decision, visit a full-service tire dealer who carries your tire size. It also doesn’t hurt if they represent multiple brands. William Gholson often offers his guidance to his customers in car-related questions, including those that involve tires.

Sources: http://www.bridgestonetire.com/tread-and-trend/drivers-ed/how-to-check-your-tire-tread-penny-test


William Gholson - Boating Tips For Beginners

William Gholson is a huge boating enthusiast who likes to go out and enjoy the open waters, whenever he can get away from his work as an auto parts and boat salesman.

“Trailering” a Boat

First experiences can be problematic even before you reach the water. Putting a boat on a trailer is not always a straightforward process, but when it goes well, it should follow this pattern: 1) match it up with the hitch, 2) lower the trailer, then the latch before locking it up, 3) attach the harness along with the chains, and before your departure, 4) make sure that the lights are working properly.

Putting the Boat Into the Water

This process is somewhat easier, but there are some elements to it that should not be forgotten.

- The plug of the boat must be pushed in

- The buoys have to be attached

The next step is actually backing the boat up, all the way to the water, before finally removing the safety chain so it can be wrenched into the waves, preferably within the confines of a slow and concentrated effort.

The Boat Is Finally in the Dock

Once the boat is in its natural environment, you have to think about tying it to the dock. After you do that, you can start the fans so the fuel vapor disappears. Finally, untie the boat, start the engine, and enjoy the experience.

William Gholson is an avid boating enthusiast who often frequents local rivers and lakes.



Is A Boat Worth It? William Gholson Explains the Cost of Owning a Boat

Most people have at one point in time had that beautiful daydream of drifting on the water in the warm summer sun in a boat that is just their style. Whether it is a speedboat, pontoon, sailboat, or bass boat, nearly everyone has their idea of their perfect marine vehicle. Then there is the cost. Not just the initial purchase, but things like the general upkeep, imminent repairs, and insurance can add up fast. It is not surprising that many shy away from getting a boat because of the assumed added costs. So, why not ask boat supply salesman and enthusiast William Gholson what he thinks – is the dream worth it?

While some of these figures will vary by location and specific type of boat, a sound estimate for the first year of owning a boat is roughly $27,000, including purchase price, insurance, trailer, winter storage, and general maintenance. After the initial year, you’re looking at over $4,000 annually for upkeep, insurance, storage, and maintenance. You also have to add in taxes for your area, registration fees, and docking fees which can vary. Take into consideration that pre-owned boats typically require more maintenance.

Like any other vehicle, boats depreciate in value – up to 10% each year. Being on the water, especially saltwater, will cause wear and tear. So, according to William Gholson, it is important to realize that you are investing in entertainment, not assets. True, a boat can cost a good deal of money, and a lot of people would rather spend over $300 per month on something that isn’t going to require a lot of work. For others, though, it is a labor of deep, briny love.

Source: https://blog.mint.com/consumer-iq/how-much-does-it-really-cost-to-own-a-boat-0713/

William Gholson is Dreaming of a San Antonio Christmas

Birds seem like they have it all figured out when it comes to winter: get the heck out of Dodge and find somewhere warm. Maybe you’re one of those odd few that doesn’t mind the snow or cold, but even if you are, San Antonio during the holidays is still worth the trip. William Gholson has lived in the region his entire life, and this family man can attest to the fact that San Antonio could really give that freezing Rockefeller Christmas Tree a run for its snow-covered money.

There are new events and attractions some years, but San Antonio has its own breathtaking and tongue-tingling holiday celebrations to get you and your family in the spirit. First, the University of the Incarnate kicks things off with “A Cardinal Christmas” and lights the way with close to a million lights decorating the campus. Second, make sure you don’t miss the River Parade and Lighting Festival. That’s right, it is a parade on the beautiful River Walk – a floating parade! Next, the centuries-old Ford Fiesta de las Luminarias continues to light up the season with over 6,000 luminaries to guide the Holy Family along the San Antonio River. And, of course, there are the tamales. Dozens of vendors showcase their tamale recipes amidst live music, workshops, and just good fun.

For a different take on the holiday season, William Gholson and his family encourage everyone to check out their home town for a delicious, cultural, and educational side to Christmas. So make like a bird…a tamale-eating bird that flies for Texas.

Source: http://visitsanantonio.com/english/Explore-San-Antonio/Only-in-San-Antonio/Holiday-Season

William Gholson’s Favorite Boating near San Antonio, TX

Boating isn’t really high on the list of what to look for in Texas. For William Gholson, however, it is. This San Antonio native, boat supply salesman, and family man loves to get out on the water!

There are three popular lakes around San Antonio: Canyon Lake, Medina Lake, and Braunig Lake. While these are the closest and most used by the Gholson family of four, they have been known to make the trip south once or twice to Choke Canyon Reservoir and Coleto Creek Reservoir.

Canyon Lake, one of the deepest in Texas, is definitely the family favorite. It is small, but it has so much to offer for a family outing! Along with clear water and beautiful scenery, it is a great place for skiing, tubing, and swimming. The Gholson’s aren’t divers, but they know quite a few who frequent this lake because of how clear and deep it is.

Medina Lake is great for bass fishing, especially hybrid striped bass. When Gholson gets away with his buddies for a fishing trip, though, they prefer Braunig Lake. It is closer, plus has even better fishing opportunities, including red drum throughout most of the year.

William Gholson and his wife are in their mid-fifties and have two fun-loving daughters, 18 and 21. At this point, they prefer their speed boat, but he looks forward to slowing down and cruising with a pontoon in a few years. However, and wherever this family can catch some sun, some fun, and some fish is practically heaven on earth!

Source: http://www.texasoutside.com/TexasLakes.html

William Gholson’s Tips for Cheaper Boat Owning

It’s no secret that owning a boat can be costly. One mistake often made is that people assume they can simply buy the boat and have their fun, then they feel blindsided by all of the extra costs. While some costs can’t really be avoided, it is good to be aware of a few simple tips to help reduce the overall annual cost of owning a boat. Take it from William Gholson, a long-time boat supply salesman, who knows all too well that many repairs come from not taking the initial time to take care of your boat.

First of all, wash it. You wash your car, clean your house, scrub your body, so wash your boat when you pull it out of the water. Getting all that grime off it can do wonders for your boat. Saltwater is especially corrosive, so spray that outboard off each time you get out.

Second, make sure lines are securely fastened when docking and storing your boat. If docked, throw a few buoys off the side to prevent damage from the dock. Check lines and covers to be sure there is no excess wear.

Lastly, invest in quality products. The upfront cost may be a bit higher, but some things shouldn’t be cheap. Pre-owned boats will always require more maintenance, but when maintained properly, they can be just fine.

There is plenty of good advice and great products out there for preventative maintenance. As long as you invest a little time and aren’t afraid to spend a little more up front, you’ll be on the right track. There will always be issues with a boat, but hopefully you can avoid a few trips to William Gholson’s Marine Supply!