HTT 220 UOP Tutorial/ Uoptutorial

HTT 220 ENTIRE COURSE

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HTT 220 Week 1 CheckPoint: Job Search

HTT 220 Week 1 DQ 1 and DQ 2

HTT 220 Week 2 Assignment: The Competitive Advantage

HTT 220 Week 2 CheckPoint: The Coalignment Principle

HTT 220 Week 3 CheckPoint: Hardware and Software Terms

HTT 220 Week 3 DQ 1 and DQ 2

HTT 220 Week 4 Assignment: Article Search

HTT 220 Week 4 CheckPoint: Internet-Based Transactions

HTT 220 Week 5 DQ 1 and DQ 2

HTT 220 Week 6 Assignment: Competitive Advantage

HTT 220 Week 6 CheckPoint: Global Distribution System

HTT 220 Week 7 CheckPoint: Customer Relationship Management

HTT 220 Week 8 Assignment: How Information Is Used

HTT 220 Week 8 CheckPoint: Executive Information

HTT 220 Week 9 Capstone

HTT 220 Week 9 Final Project: A Balanced Scorecard

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HTT 220 WEEK 1 CHECKPOINT JOB SEARCH

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Submit in individual forum.

Review the U.S. Department of Labor, Bureau of Labor Statistics Web site at http://www.bls.gov/oco/cg/cgs036.htm for job descriptions of careers in information technology. Try to narrow your focus to information technology within the hospitality industry.

Select one job description.

  • Post a 200- to 300-word response to the following questions:
  • What is the title of the position?

    What are the educational requirements for that position?

    What are the responsibilities of that position?

    What additional skills do you think the candidate must have?

    How is information technology used by this position?

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    HTT 220 WEEK 2 ASSIGNMENT: THE COMPETITIVE ADVANTAGE

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    Submit in individual forum.

    Use the Internet to select two resort hotels or two bed and breakfast hotels. One must be a national brand chain and the other an independent company.

    Review the Web sites of the two hotels you selected and compare rates, photos used for their site, amenities, golf or spa packages offered, and room availability.

    Write a 350- to 700-word paper that addresses the following questions:

    What are the two resort hotels or two bed and breakfast hotels you selected?

    Which of the two hotels do you think connects to the customer the best? Why?

    How has technology made the hotel’s information easy to find?

    How do you think technology has made the hotel’s reservation process smoother?

    How could either of the hotels use technology to improve their customer service?

    How can the hotel use technology to improve advertising?

    Did either of the hotels use technology in a unique way?

    Has technology been used to advertise one hotel over another? If yes, explain.

    Which hotel do you think uses technology the most to gain competitive advantage?

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    HTT 220 WEEK 2 CHECKPOINT: THE COALIGNMENT PRINCIPLE

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    Submit in individual forum.

    Post a 200- to 300-word response to the following questions:

    What is the coalignment principle and why is it important?

    How can a company measure its success of applying the coalignment principle?

    What are three ways IT has helped the hospitality industry?

    How are each of these three ways attributed to the coalignment principle?

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    HTT 220 WEEK 3 CHECKPOINT: HARDWARE AND SOFTWARE TERMS

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    CheckPoint: Hardware and Software Terms and Use Due Submit in individual forum

    Complete Appendix B defining hardware and software terms and the positions that use them.

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    HTT 220 WEEK 4 ASSIGNMENT: ARTICLE SEARCH

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    Submit in individual forum

    Research and cite an article from the University Library or Internet that focuses on network security.

    Write a 350- to 700-word, APA-formatted paper that addresses the following:

    Summarize the network security issues the article addresses.

    How could these network security issues relate to the hospitality industry?

    Does the article list any abuses of secured information?

    What do you think are some techniques a hospitality company could use to increase their network security?

    What do you think the consequences and impacts of a poor security policy or security plan have on a company?

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    HTT 220 WEEK 4 CHECKPOINT: INTERNET-BASED TRANSACTIONS

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    CheckPoint: Internet-Based Transactions Submit in individual forum

    Post a 200- to 300-word response to the following questions:

    What are the risks associated with Internet-based transactions in the hospitality industry?

    What policies might a company adopt for staff that works with Internet-based transactions?

    What are the risks for a hotel with a poor security policy?

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    HTT 220 WEEK 6 ASSIGNMENT: COMPETITIVE ADVANTAGE

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    Submit in individual forum

    Refer to the two resort hotels or two bed and breakfast hotels that you examined in Week Two.

    Write a 350- to 700-word paper that addresses the following questions:

    What types of information technology can a guest expect to find in their hotel room?

    Of these items, which are considered an additional amenity and which are considered standard?

    What are two things related to information technology that would give one of the hotels the competitive advantage over the other within a local market?

    What types of IT do you think are required to successfully run the hotels?

    How do you think IT standards have changed over the past 5 years?

    How do you see the IT standard changing in the future?

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    HTT 220 WEEK 6 CHECKPOINT: GLOBAL DISTRIBUTION SYSTEM

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    Submit in individual forum

  • Post a 200- to 300-word response that addresses the following questions:
  • What is a GDS?

    Why is it important?

    How do hotels use GDS?

    How do you think world travel is affected by GDS?

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    HTT 220 WEEK 7 CHECKPOINT: CUSTOMER RELATIONSHIP MANAGEMENT

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    Submit in individual forum

    Post a 200- to 300-word response to the following questions:

    What is CRM?

    How is CRM used to anticipate guests’ needs?

    Explain the impact of CRM on an organization’s sales and marketing

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    HTT 220 WEEK 8 ASSIGNMENT: HOW INFORMATION IS USED

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    Submit in individual forum

    Write a 350- to 700-word paper that addresses the following:

    Provide three examples of information collected by an EIS.

    Provide three examples of information collected by a DSS.

    How does information collected by an EIS and a DSS help a hotel manager make strategic decisions for a company?

    How can this information be used for competitive advantage?

    How can this information be used for financial advantage?

    As a hotel manager, how does this information help show the full picture of a property?

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    HTT 220 WEEK 8 CHECKPOINT: EXECUTIVE INFORMATION

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    CheckPoint: Executive Information System and Decision Support System Submit in individual forum

    Post a 200- to 300-word response that addresses the following questions:

    What is an EIS?

    What does an executive management system do, and which positions might use its information?

    How do those positions use the EIS information?

    What is a DSS?

    What does a DSS do, and which positions might use its information?

    How do those positions use the DSS information

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    HTT 220 WEEK 9 CAPSTONE

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    HTT 220 Week 9 Capstone

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    HTT 220 WEEK 9 FINAL PROJECT: A BALANCED SCORECARD

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    Submit in individual forum

    Resource: Appendix A

    Review the balanced scorecard, Figure 10-3, on p. 221 of your text.

    Write a 1,050- to 1,400-word paper addressing the following questions:

    What is a balanced scorecard and what information is represented on a balanced scorecard?

    Which departments collect the data, and how is the data form a balanced scorecard used by the various departments within a hotel?

    How can a balanced scorecard determine a hotel’s room rates for a particular time of year or day of the week?

    How can a hotel’s balanced scorecard be used by a food and beverage department?

    How will management use the information to determine staffing needs?

    What other management choices must be considered when reviewing a hotel’s balanced scorecard?

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