Methods of expansion

There are various methods of expanding a business such as, merger, organic growth, takeover and franchise.


Merger is when you partner up with another business to become more successful but you have to partner up with a business selling the same products such a T-Mobile and Orange, they merged to make EE. Merging may also be a disadvantage because you won't be earning alot of money.

Organic growth

Organic growth is when your business grows naturally without any help. There are no disadvantages to this, the advantages are all the money comes to you


It says it in the name, it's when another business takes over another, this could cause a lot of controversy and scare, there are a risk of losing jobs but on the other hand, you can become bigger, financially and become bigger than your rivals.


This is when someone grants you permission to use/sell their products, you will be supported financially