Zeitgeist

The Very Definition

the spirit of the times

It's All Relative

trend.collective thought.feeling.
cultural climate of an era.

For Example

The 1920's zeitgeist...

=frivolity

The 1960s zeitgeist...

=love

Don't Get it Twisted

  • Do not use "Zeitgeist of the moment" - it is redundant.
  • it is not simply a synonym for "trend"- it has deeper meaning

Also...

Google Zeitgeist is a report that tells us about search query trends - What the world searched for in a given period of time.

Zeitgeist” is the name attached to a movement launched by a group of social reformers who wish to reallocate world resources under a global government