Rainforest Action Network
Founded in 1985. The
Rainforest Action Network has been working to
protect rainforests and the human rights of those living in and around those forests.
Rainforest Action Network (RAN) is headquartered in San Francisco, California with office staff in Tokyo, Japan.
The RAN works with environmental and human rights groups in 60 countries, sharing information and coordinating the U.S. sector's role in worldwide campaigns to protect the rainforests and their inhabitants. In their first direct-action campaign, they led a nationwide boycott of Burger King. Burger King was importing cheap beef from tropical countries where rainforests are denuded to provide pasture for cattle. This campaign succeeded in several ways. After sales dropped 12% during the boycott in 1987, Burger King cancelled $35 million worth of beef contracts in Central America and announced that they had stopped importing rainforest beef.
A major focus in their operation is the trade in old growth wood products and our call for a ban on the logging of old growth forests. We are asking consumers not to purchase products made from old growth woods, unless they are verifiably produced from ecologically and socially soundlogging operations and to bring their concerns to the store manager wherever they happen to be shopping. They began by convening the first international rainforest conference where activists from 35 organizations formulated a plan of action. This conference was followed by others which have helped to catalyze the growing world rainforest movement.Citizens protest through direct action is another way to put pressure on corporations, lending institutions, and governments that are destroying rainforests. Rainforest Action Network encourages its members to do both letter writing and public nonviolent demonstrations to express their convictions.